Consumer Technology Association Update

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Publisher: SMPTE
Doc Type: Journal Article
Content Type: Original Research
Abbreviated Title: SMPTE Motion Imaging Jour.
Volume: 134, No. 7, pp. 40–41
Abstract: 2025 is a year of change in the TV business. Streaming is now consumers' top choice for watching TV, by preferred video source, time spent viewing, and other common measures. According to the Pew Research Center, 83% of Americans watch streaming services, and for 55% of Americans, streaming is their only source. 28% of Americans “double dip,” both subscribing to cable or satellite and watching streaming services. Time spent viewing these sources followed a similar pattern. This year, Nielsen reported, “Streaming reached a historic milestone in May as its share of total television usage outpaced the combined share of broadcast and cable for the first time.”
Publication Date: 2025-11-01
DOI: 10.5594/JMI.2025/EBRN6712
ISSN: Print: 1545-0279 | Electronic: 2160-2492
Link: https://doi.org/10.5594/JMI.2025/EBRN6712
Author(s): Brian Markwalter
Copyright: © 2025 SMPTE

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Brian Markwalter; Consumer Technology Association Update, MIJ 2025, Volume 134, Number 7 (pp. 40 to 41); SMPTE, 2025. Available at https://doi.org/10.5594/JMI.2025/EBRN6712

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Brian Markwalter; Consumer Technology Association Update, MIJ 2025, Volume 134, Number 7 (pp. 40 to 41); SMPTE, 2025. Available at https://doi.org/10.5594/JMI.2025/EBRN6712

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Brian Markwalter; Consumer Technology Association Update, MIJ 2025, Volume 134, Number 7 (pp. 40 to 41); SMPTE, 2025. Available at https://doi.org/10.5594/JMI.2025/EBRN6712

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<span class="citation">Brian Markwalter; <cite>Consumer Technology Association Update</cite>, MIJ 2025, Volume 134, Number 7 (pp. 40 to 41); SMPTE, 2025. Available at <a href="https://doi.org/10.5594/JMI.2025/EBRN6712" target="_blank" rel="noopener">https://doi.org/10.5594/JMI.2025/EBRN6712</a></span>

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Brian Markwalter; Consumer Technology Association Update, MIJ 2025, Volume 134, Number 7 (pp. 40 to 41); SMPTE, 2025
doi: 10.5594/JMI.2025/EBRN6712
url: https://doi.org/10.5594/JMI.2025/EBRN6712

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<li>
Brian Markwalter; <cite id="bib-10-5594-jmi-2025-ebrn6712">Consumer Technology Association Update</cite>, MIJ 2025, Volume 134, Number 7 (pp. 40 to 41); SMPTE, 2025
<span class="doi">10.5594/JMI.2025/EBRN6712</span>
</li>