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    "abstract": "The transition from analog to digital took nearly a quarter of a century and an act of Congress; the nonlinear revolution consumed another decade. By contrast, the transformation to an IP workflow is arriving like a bullet train, without legislation, sanction, or specification. In this article we will examine what is driving this headlong rush, and how it will lead to much more elemental transformations. — We will make the case that high-performance IP workflows offer meaningful advantages in productivity and can often be achieved without extravagant expenditures or disruptions. — We will also ask whether, in the rush to adapt and replace SDI workflows, we have fully grasped the potential of IP. This paper highlights IP's promise of affordability, simplicity, and scalability, and points to its potential to transcend the creative limits of linear, point-to-point workflows. — We will also deliver information on a technology that addresses the aforementioned questions, arguing that capability and capacity can be realized today.",
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        "affiliation": "NewTek, Inc., San Antonio, USA",
        "name": "Andrew Cross"
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        "affiliation": "NewTek, Inc., San Antonio, USA",
        "name": "Stephen W. Bowie"
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        "affiliation": "NewTek, Inc., San Antonio, USA",
        "name": "William Waters"
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