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  "document": {
    "abstract": "Ultra-high-definition services are poised for greater adoption and drive customer engagement, especially among sports fans. Meanwhile, consumers are turning to OTT and “second screens” to broaden the scope of their viewing experiences and engage more interactively with content and communities. These evolving viewing behaviors bring about new opportunities in the area of social analytics. Broadcasting companies are also focusing on content planning, supply-chain, discovery and production. Telcos and new-age OTT entrants are changing the content rights landscape. Change remains constant.",
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      "version": "smpte-idams-publication@v1"
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    "authors": [
      {
        "affiliation": "Cognizant Business Consulting",
        "name": "Matt Eaton"
      },
      {
        "affiliation": "Cognizant Business Consulting",
        "name": "Kim Lucin"
      },
      {
        "affiliation": "Cognizant Business Consulting",
        "name": "Blake White"
      },
      {
        "affiliation": "Cognizant Business Consulting",
        "name": "John Footen"
      }
    ],
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      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "contentType": "orig-research",
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      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "copyright": {
      "holder": "Society of Motion Picture and Television Engineers, Inc.",
      "holder$meta": {
        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
        "source": "parsed",
        "updated": "2026-10-07T17:09:33.718Z",
        "version": "smpte-idams-publication@v1"
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      "year": "2016",
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        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
        "source": "parsed",
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        "version": "smpte-idams-publication@v1"
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      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
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      "version": "smpte-idams-publication@v1"
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    "docId": "10.5594-M001730",
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      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
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      "version": "smpte-idams-publication@v1"
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    "docLabel": "SMPTE Meetings and Conferences ( October 2016)",
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      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "docTitle": "Through The Smoke: A Look At Industry Trends",
    "docTitle$meta": {
      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
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      "version": "smpte-idams-publication@v1"
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    "docType": "Conference Paper",
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      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
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      "version": "smpte-idams-publication@v1"
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    "doi": "10.5594/M001730",
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      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "href": "https://doi.org/10.5594/M001730",
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      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
      "source": "parsed",
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      "version": "smpte-idams-publication@v1"
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    "isbn": {
      "print": "978-1-61482-957-7",
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        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
        "source": "parsed",
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    "isbn$meta": {
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      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
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      "version": "smpte-idams-publication@v1"
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    "journalTitle": "SMPTE 2016 Annual Technical Conference and Exhibition",
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    "keywords": [
      "Direct-to-consumer (D2C)",
      "OTT",
      "4K",
      "UHDTV",
      "HDR",
      "HFR",
      "Metadata/content Discovery",
      "IP-Based Workflows",
      "Cloud",
      "Storage",
      "Distribution",
      "Consumer Behavior",
      "Business Opportunities",
      "Second Screen",
      "Content Rights",
      "VOD",
      "Analytics",
      "User-generated Content (UGC)"
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      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819632.xml) via idamsIngest.js",
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      "version": "smpte-idams-publication@v1"
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    "pages": "1–14",
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      "version": "smpte-idams-publication@v1"
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    "publicationDate": "2016-10-25",
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    "publisher": "SMPTE",
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      "version": "smpte-idams-publication@v1"
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    "publisherLocation": {
      "city": "White Plains, NY",
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        "confidence": "high",
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        "version": "smpte-idams-publication@v1"
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      "country": "USA",
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