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  "document": {
    "abstract": "Since the golden age of radio, audience measurement inefficiencies have hindered some and enabled others. To appreciate the relationship between the ATSC Content Recovery standard and the SMPTE Open Binding project, we have to consider the unique history of ad-supported entertainment in the United States. — Experts from the field of demographic research previously worked in private. Today, statistics analysts are talking to broadcast engineers. Pitchmen, TV networks and their agents are working together because the future of big numbers depends on councils, collectives, coalitions and cooperatives. To ensure that cross-platform impression-tracking resources can interoperate, an unprecedented effort is underway.",
    "abstract$meta": {
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      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "authors": [
      {
        "name": "Andy Rosen"
      }
    ],
    "authors$meta": {
      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "contentType": "orig-research",
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      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "copyright": {
      "holder": "Society of Motion Picture and Television Engineers, Inc.",
      "holder$meta": {
        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
        "source": "parsed",
        "updated": "2026-10-07T17:09:33.718Z",
        "version": "smpte-idams-publication@v1"
      },
      "year": "2016",
      "year$meta": {
        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
        "source": "parsed",
        "updated": "2026-10-07T17:09:33.718Z",
        "version": "smpte-idams-publication@v1"
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    "copyright$meta": {
      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
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    "docId": "10.5594-M001702",
    "docId$meta": {
      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
      "source": "parsed",
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      "version": "smpte-idams-publication@v1"
    },
    "docLabel": "SMPTE Meetings and Conferences ( October 2016)",
    "docLabel$meta": {
      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
      "source": "parsed",
      "updated": "2026-10-07T17:09:33.718Z",
      "version": "smpte-idams-publication@v1"
    },
    "docTitle": "How's your Hooper Rating?",
    "docTitle$meta": {
      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
      "source": "parsed",
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      "version": "smpte-idams-publication@v1"
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    "docType": "Conference Paper",
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      "confidence": "high",
      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
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    "doi": "10.5594/M001702",
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      "confidence": "high",
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      "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
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    "isbn": {
      "print": "978-1-61482-957-7",
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        "confidence": "high",
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    "isbn$meta": {
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    "journalTitle": "SMPTE 2016 Annual Technical Conference and Exhibition",
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      "C3",
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      "confidence": "high",
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      "source": "parsed",
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    "pages": "1–8",
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      "confidence": "high",
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    "publisher": "SMPTE",
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      "city": "White Plains, NY",
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        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
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      "country": "USA",
      "country$meta": {
        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
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    "resolvedHref": "https://journal.smpte.org/conferences/SMPTE%202016%20Annual%20Technical%20Conference%20and%20Exhibition/54/",
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        "confidence": "high",
        "note": "Ingested from SMPTE IDAMS <publication> (_source/SMPTE/Conference Repository/Conference Papers/2016/7819436/7819437/07819604.xml) via idamsIngest.js",
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    "volume": "2016",
    "volume$meta": {
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