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    "abstract": "The information technology (IT) industry has, for several years, embraced the cloud as a viable means of transforming the technical infrastructures of its businesses. One of the key advantages has been the ability for cloud computing customers to migrate from a capital expense (cap-ex) funding model for IT infrastructure to a model where IT becomes an operating expense (op-ex), helping to improve their financials and mitigate risk. Moving to the cloud has allowed the Chief Information Officer's organization to operate on a “pay as you go” basis, rather than necessitating the design and build of costly infrastructure to meet peak demand. Enterprises can conduct business more effectively by getting what they need, when they need it, where they need it. Along with that benefit has come the ability to more adequately manage staffing, reduce the need for periodic technology refreshes and free up valuable real estate within their facility.",
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        "affiliation": "Director Media and Entertainment Strategic Solutions for Verizon Enterprise Solutions",
        "name": "Ron Quartararo"
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        "affiliation": "Director Professional Services for Verizon Digital Media Services",
        "name": "Mark Brown"
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        "affiliation": "Chief Technology Officer for Front Porch Digital",
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    "docTitle": "Leveraging the Cloud for File-Based Workflows",
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    "pages": "1–11",
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